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''NDTV Good Times'' is the flagship channel of NDTV Lifestyle, which is owned by New Delhi Television Limited. Launched in September 2007, it quickly became India's top-ranked English-language lifestyle television channel - rapidly drawing in its target audience of socially upbeat, well-travelled, cosmopolitan viewers who want to live in style, admire fashion, are adventurous about food and travel and want more out of every moment in life with both back-packing and high flying budgets. NDTV Good Times presented fresh, original programming that gave its viewers mantras on how to enjoy food both highway and Michelin star, find good health through salsa and yoga, fashion on ramps both Indian and global and how to relish travel and luxury from both far and near. The line-up of shows covered every aspect of the lifestyle genre to portray and cater to an increasingly global India. The channel's tagline is #LiveYoung #LiveIndian, the only socially integrated tagline in India, which integrates and recognizes Social Media as a part of the channels’ DNA. It’s a call to action, it exemplifies what the brand stands for and what it asks of its viewers and consumers. ==Rebranding== NDTV Good Times underwent a makeover in November 2013 to redefine the lifestyle entertainment category codes once again. From being India's oldest lifestyle channel, it became its youngest with programming that is impulsive, interactive and with an attitude that resonates with the youth. The new logo, icons, indents and a vibrant and dynamic colour palette are a testament to the channel's continuing evolution as India’s premier lifestyle entertainment destination. 抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)』 ■ウィキペディアで「NDTV Good Times」の詳細全文を読む スポンサード リンク
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